The NEW REAL

Royal shakespeare company | branded content

HOW IT HAPPENED

The Royal Shakespeare Company asked us to make a trailer for their upcoming David Edgar play ‘The New Real’ - a new political thriller directed by Holly Race Roughan. Working from the concept devised by Creative Director Mark Kendrick we read the play and saw areas where we could draw out the characters and key moments in this short concept trailer.

Shot in one day at Plough Studios with a lovely crew on Sony Venice with Nisi Athena primes.

WE COULDN’T HAVE DONE IT WITHOUT…

Cast

Sergo Vares

Martina Laird

Lloyd Owen

Crew

Director - Will Dolan // @willhdolan

Producer - Oliver FitzGibbon // @olifitz.jpg

Director of Photography - Simeon Geyer // @simeongeyer

Focus Puller - Jecelnena Gubatan // @shortyninsta

Sound Recordist - Jermaine Monero // @jermainbenj

Hair and Make-Up - Natasha Smith

Offline Edit - Asher Hardy // @_asheredits

VFX - Mark Kendrick // @mark_kendrick.digital

For RSC

Production Lead - Gemma Harris

Creative Director - Mark Kendrick

Senior Marketing Officer - Charlotte O’Growney

Marketing Assistant - Mollie Dibb

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